______ points to the advantages of the advertiser’s product over competing products.

A. a store of value B. the unit of account

C. the medium of exchange D. a standard of deferred payment

A. the price; the cheapest

B. the product quality; of top quality

C. the total product offer; of the best value to us

D. the after-sale service; provided with the best after-sale service

A. An item of considerable value given to the other party.

B. An item of value given to the other party.

C. Money in exchange of goods.

D. Careful thinking before signing a contract.

A. Uniformity B. Flexibility C. Localization D. Diversity

A. the quality of product or service B. customer inquiries and complaints

C. finding new resources for the company D. attracting new customers

A. immediately B. within 30 days after it is drawn.

C. within 30 days after it is presented D. regardless the date

A、 reflex buying B、impulse buying

C、neither impulse buying nor reflex buying D、installment buying

A. Income insurance B. Health care insurance C. Auto insurance D. Life insurance

A. Comparative advertising B. Brand advertising

C. Primary-demand advertising D. Institutional advertising

A、an insurance policy B、an income statement C、a balance sheetD、a bill of exchange