At the beginning of the text, the author indicates that______.

试卷相关题目

• 1The passage is most likely a part of

  A.a news article

  B.a preface

  C.a research report

  D.a journalist interview

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• 2Who is the interviewee in a clinical interview、

  A.The psychologist.

  B.The physician.

  C.both A and B.

  D.The patient.

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• 3Westerners are familiar with the journalistic interview, ______.

  A.but most of them wish to stay away from it

  B.and many of them hope to be interviewed some day

  C.but most of them may not have been interviewed in person

  D.and many of them would like to acquire a true understanding of it

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• 4Much research has been done on interviews in general______.

  A.but journalistic interviewing as specific field has unfortunately been neglected

  B.though the study of the interviewing techniques hasn't received much attention

  C.so the training of journalistic interviewers has likewise been strengthened

  D.and there has also been a dramatic growth in the study of journalistic interviewing

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• 5The main idea of the first paragraph is that

  A.generalized principles for journalistic interviews are the chief concern for writers on journalism

  B.concepts and contextual implications are of secondary importance to journalistic interviewing

  C.importance should be attached to the systematic study of journalistic interviewing

  D.personal experiences and general impressions should be excluded from journalistic interviews

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• 6Halley's comet is mentioned in Paragraph 2______.

  A.to introduce some famous historical events

  B.to explain some traditional beliefs about comets

  C.to demonstrate the harm it has done to man

  D.to show its significance to human history

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• 7We learn from the text that amateur astronomers______.

  A.began their discovery earlier than the professionals

  B.tend to be the leaders in the area of astronomy

  C.have some advantages in discovering new comets

  D.established some theories on how comets come into being

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• 8The core of a comet______.

  A.has no solid form

  B.wanders like a frozen lump when it's far out in space

  C.requires the warmth of the sun to survive

  D.is always followed by a long tail

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• 9Which of the following about comets is INCORRECT、

  A.They are great in number.

  B.Their arrivals used to frighten human beings.

  C.They are named after their discoverers.

  D.They are large mushy snowballs of frozen ices and gases.

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• 10Part BDirections:In the following article, some sentences have been removed. For Questions 41-45, choose the most suitable one from the list A-G to fit into each of the numbered blanks. There are two extra choices, which do not fit in any of the blanks.Today no one has ever doubted about television's charm. Since 1920s Britain invented the first television, people have begun to live in a world crowded with soap operas, news magazines and TV advertisements. 41.______However, have we ever tried to find out the magic here、 Why did the television win the competition with paper media and radio in such a short period、 By what kind of contention did TV finally control most of the audiences、 And why does TV become the means the industrial circles scramble for、It is argued that television may not be a form of art, but fifteen thousand years before the primitive people had left urus drawings on Altamira Cave in Spain, which proved that pictures are human ever-lasting pursuit much earlier than letters. 42.______The coming of the 19th century foretold a mass media times and also the break-through in arts because of the rapid development in technology. First by the invention of photography photos showed up before people in a way more substantiated and frequent than ever before; then radio enabled common people to enjoy arts by ears; and finally television integrated advantages of both photos and sounds into a new creation in continuously moving streams. 43.______But television advertisements win people's favor not only because it is an art, but also because it knows people's heart. From the usual mental activity people accept a thing- perception, understanding, recollection, attitude and action, we can find out how a TV ad moves people. 44.______There is only a slowly turning fist on the screen with a voice- over: what has it grasped、 And the fist opened, nothing inside. What it grasps is just your attention. When the targeted audience is willing to watch the ad, the first step is finished and then they should love it. How to gain their identification、 The ad circles have summed up many effective experiences. They often make their ads entertaining and humorous, or exhibit their goods in a smart and artful way, or find out a crafty and clear proposition which sometimes may be: Dawn Detergent-wraps the grease which will not stain your hands (God! All detergent could do this although the audience may not realize. ). As for the links of memorizing, attitude and action, since TV is the most compulsive, penetrating and influential medium, TV ads are still the most efficient. 45.______From cpp to cpm, and from the well-known TV ratings to audience share, TV ads are a stage where every interest groups and individuals rack their brains to keep moving, and it is also one of the business areas with fiercest competition.TV ads, still the main form of today's advertising, will never be a circle short of creation and advance.

  A.First, TV ad always spares no effort to grasp audience's attention, as shown in an ad made by the ad-department of a TV studio to promote itself.

  B.Particularly, with its unparalleled power of product promotion, television has served as the advertiser's beloved son for all these years.

  C.In the later centuries, although great progresses were also made in sculptures, architectures and music, drawing was always the synonym for art.

  D.TV ads, still the main form of today' s advertising, will never be a circle short of creation and advanc

  E.E.Television, originated from art, ultimately surpassed it.

  G.B.Particularly, with its unparalleled power of product promotion, television has served as the advertiser's beloved son for all these years.C.In the later centuries, although great progresses were also made in sculptures, architectures and music, drawing was always the synonym for art.D.TV ads, still the main form of today' s advertising, will never be a circle short of creation and advance.E.Television, originated from art, ultimately surpassed it.F.Today TV ads have become one of the representatives of modern business operation.

  H.A.First, TV ad always spares no effort to grasp audience's attention, as shown in an ad made by the ad-department of a TV studio to promote itself.B.Particularly, with its unparalleled power of product promotion, television has served as the advertiser's beloved son for all these years.C.In the later centuries, although great progresses were also made in sculptures, architectures and music, drawing was always the synonym for art.D.TV ads, still the main form of today' s advertising, will never be a circle short of creation and advance.E.Television, originated from art, ultimately surpassed it.F.Today TV ads have become one of the representatives of modern business operation.G.Television, of the same blood with movie, has also borrowed much from this comparatively mature art form in creating advertisements.A. B. C. D. E. F. G.

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