军队职称英语真题汇编-阅读理解2

试卷预览

• 1Advertising men are appreciated by manufactures because they（  ）。

  A.advise them on waysof givinga product customer-appeal

  B.acceptresponsibility fer a productcustomer-appeal

  C.advise them onthe best time to go ahead with production

  D.consultthem during thedesign and development stages

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• 2The passage tells us that some manufacturers, instead of changing their product, would prefer to change its（  ）。

  A.productioncost

  B.quality

  C.marketvalue

  D.appeal

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• 3According to the passage, doctors are most successful when they are（  ）。

  A.authoritative

  B.logical

  C.emotional

  D.scientific

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• 4Advertising men dress people up in white coats because（  ）。

  A.it makes their advertisements more conspicuous

  B.it makes their advertisements more convincing

  C.the majority of TV doctors are dressed up in white coats

  D.itmakes the actors take the job seriously

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• 5The advertisers' attitude is based on the hope that consumers（  ）。

  A.know deep down what theyreally want

  B.are interested in what is being designed

  C.are indifferentto whatis being advertised

  D.are uncritical andeasily Influenced

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