Government is believed to differ strikingly from business in that government is characterized by ________.

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• 1Who can benefit from business competition、

  A.Honest businessmen.

  B.Both businessmen and their customers.

  C.People with ideals of equality and freedom.

  D.Both business institutions and government.

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• 2Americans believe that they can realize their personal values only ________.

  A.when given equality of opportunity

  B.through doing business

  C.by protecting their individual freedom

  D.by way of competition

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• 3The statement “The business of America is business” probably means “________”.

  A.The business institutions in America are concerned with commerce

  B.Business problems are of great importance to the American government

  C.Business is of primary concern to Americans

  D.America is a great power in world business

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• 4We can learn from the passage that ________.

  A.thatched cottages in England have been passed down from ancient times

  B.thatching is a building craft first created by the English people

  C.the English people have a special liking for thatched houses

  D.most thatched cottages in England are located on hillsides

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• 5People in developing countries also live under thatch because ________.

  A.thatched cottages are a big tourist attraction

  B.thatched roof houses are the cheapest

  C.thatch is an effective defense against the heat

  D.they like thatched houses better than other buildings

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• 6It can be inferred from the passage that the author believes ________.

  A.Americans are more ambitious than people in other countries

  B.in many countries success often depends on one’s social status

  C.American businesses are more democratic than those in other countries

  D.businesses in other countries are not as competitive as those in America

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• 7Advertising can persuade the consumer to buy worthless products by ________.

  A.stressing their high quality

  B.convincing him of their low price

  C.maintaining a balance between quality and price

  D.appealing to his buying motives

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• 8The reason why the bread advertisement is misleading is that ________.

  A.thin slices of bread could contain more calories

  B.the loaf was cut into regular slices

  C.the bread was not genuine bread

  D.the total number of calories in the loaf remained the same

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• 9The passage tells us that ________.

  A.sometimes advertisements really sell what the consumer needs

  B.advertisements occasionally force consumers into buying things they don’t need

  C.the buying motives of consumers are controlled by advertisements

  D.fire insurance is seldom a worthwhile investment

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• 10It can be inferred from the passage that a smart consumer should ________.

  A.think carefully about the benefits described in the advertisements

  B.guard against the deceiving nature of advertisements

  C.be familiar with various advertising strategies

  D.avoid buying products that have strong emotional appeal

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