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2013 年考研英语一真题及答案
Section I Use of English
Directions:
Read the following text. Choose the best word(s) for each numbered blank
and mark A, B, C or D on ANSWER SHEET 1. (10 points)
People are, on the whole, poor at considering background information when
making individual decisions. At first glance this might seem like a strength
that 1 the ability to make judgments which are unbiased by 2 factors. But
Dr. Uri Simonsohn speculated that an inability to consider the big 3 was
leading decision-makers to be biased by the daily samples of information they
were working with. 4 , he theorised that a judge 5 of appearing too soft 6
crime might be more likely to send someone to prison 7 he had already
sentenced five or six other defendants only to forced community service on
that day.
To 8 this idea, he turned to the university-admissions process. In theory, the
9 of an applicant should not depend on the few others 10 randomly for
interview during the same day, but Dr. Simonsoho suspected the truth was 11
.
He studied the results of 9,323 MBA interviews 12 by 31 admissions officers.
The interviewers had 13 applicants on a scale of one to five. This scale 14
numerous factors into consideration. The scores were 15 used in conjunction
with an applicant’s score on the Graduate Management Admission Test, or
GMAT, a standardized exam which is 16 out of 800 points, to make a decision
on whether to accept him or her.
Dr. Simonsohn found if the score of the previous candidate in a daily series of
interviewees was 0.75 points or more higher than that of the one 17 that,
then the score for the next applicant would 18 by an average of 0.075
points. This might sound small, but to 19 the effects of such a decrease a
candidate would need 30 more GMAT points than would otherwise have been
20 .
1.[A] grants [B] submits [C] transmits
2.[A] minor
[D] delivers
[B] external [C] crucial [D] objective
3.[A] issue
[B] vision [C] picture [D] moment
4.[A] Above all [B] On average
5.[A] fond [B] fearful
6.[A] in
[B] for
[C] capable
[C] to
7.[A] if [B] until
[C] In principle
[D] For example
[D] thoughtless
[D] on
[C] though [D] unless
8.[A] test [B] emphasize [C] share [D] promote
9.[A] decision [B] quality [C] status [D] success
10.[A] found [B] studied [C] chosen [D] identified
11.[A] otherwise
[B] defensible
12.[A] inspired
[B] expressed
13.[A] assigned
[B] rated
14.[A] put
[B] got
15.[A] instead
16.[A] selected
[C] conducted
[C] matched
[C] took
[B] then
[C] replaceable [D] exceptional
[D] arranged
[D] gave
[C] ever [D] rather
[B] passed
[C] marked
17.[A] below [B] after [C] above
[D] before
18.[A] jump [B] float [C] fluctuate
[D] drop
19.[A] achieve
20.[A] necessary
[B] undo
[D] secured
[C] maintain
[B] possible
[D] introduced
[D] disregard
[C] promising
[D] helpful
Section II Reading Comprehension
Part A
Directions:
Read the following four texts. Answer the questions below each text by
choosing A, B, C or D. Mark your answers on ANSWER SHEET 1. (40 points)
Text 1
In the 2006 film version of The Devil Wears Prada, Miranda Priestly, played by
Meryl Streep, scolds her unattractive assistant for imagining that high fashion
doesn’t affect her. Priestly explains how the deep blue color of the assistant’s
sweater descended over the years from fashion shows to department stores
and to the bargain bin in which the poor girl doubtless found her garment.
This top-down conception of the fashion business couldn’t be more out of date
or at odds with the feverish world described in Overdressed, Elizabeth Cline’s
three-year indictment of “fast fashion”. In the last decade or so, advances in
technology have allowed mass-market labels such as Zara, H&M, and Uniqlo
to react to trends more quickly and anticipate demand more precisely. Quicker
turnarounds mean less wasted inventory, more frequent releases, and more
profit. These labels encourage style-conscious consumers to see clothes as
disposable—meant to last only a wash or two, although they don’t advertise
that—and to renew their wardrobe every few weeks. By offering on-trend
items at dirt-cheap prices, Cline argues, these brands have hijacked fashion
cycles, shaking an industry long accustomed to a seasonal pace.
The victims of this revolution, of course, are not limited to designers. For H&M
to offer a $5.95 knit miniskirt in all its 2,300-plus stores around the world, it
must rely on low-wage overseas labor, order in volumes that strain natural
resources, and use massive amounts of harmful chemicals.
Overdressed is the fashion world’s answer to consumer-activist bestsellers like
Michael Pollan’s The Omnivore’s Dilemma. “Mass-produced clothing, like fast
food, fills a hunger and need, yet is non-durable and wasteful,” Cline argues.
Americans, she finds, buy roughly 20 billion garments a year—about 64 items
per person—and no matter how much they give away, this excess leads to
waste.
Towards the end of Overdressed, Cline introduced her ideal, a Brooklyn
woman named Sarah Kate Beaumont, who since 2008 has made all of her
own clothes—and beautifully. But as Cline is the first to note, it took Beaumont
decades to perfect her craft; her example can’t be knocked off.
Though several fast-fashion companies have made efforts to curb their impact
on labor and the environment—including H&M, with its green Conscious
Collection line—Cline believes lasting change can only be effected by the
customer. She exhibits the idealism common to many advocates of
sustainability, be it in food or in energy. Vanity is a constant; people will only
start shopping more sustainably when they can’t afford not to.
21. Priestly criticizes her assistant for her _______.
[A] lack of imagination
[B] poor bargaining skill
[C] obsession with high fashion
[D] insensitivity to fashion
22. According to Cline, mass-market labels urge consumers to _______.
[A] combat unnecessary waste
frequently
[B] shop for their garments more
[C] resist the influence of advertisements
fashion world
[D] shut out the feverish
23. The word “indictment” (Line 3, Para.2) is closest in meaning to _______.
[A] accusation
[B] enthusiasm
[C] indifference
[D] tolerance
24. Which of the following can be inferred from the last paragraph?
[A] Vanity has more often been found in idealists.
industry ignores sustainability.
[B] The fast-fashion
[C] Pricing is vital to environment-friendly purchasing.
interested in unaffordable garments.
[D] People are more
25. What is the subject of the text?
[A] Satire on an extravagant lifestyle.
myth.
[B] Challenge to a high-fashion
[C] Criticism of the fast-fashion industry.
secret
[D] Exposure of a mass-market
Text 2
An old saying has it that half of all advertising budgets are wasted—the
trouble is, no one knows which half. In the internet age, at least in theory, this
fraction can be much reduced. By watching what people search for, click on
and say online, companies can aim “behavioral” ads at those most likely to
buy.
In the past couple of weeks a quarrel has illustrated the value to advertisers of
such fine-grained information: Should advertisers assume that people are
happy to be tracked and sent behavioral ads? Or should they have explicit
permission?
In December 2010 America’s Federal Trade Commission (FTC) proposed
adding a “do not track” (DNT) option to internet browsers, so that users could
tell advertisers that they did not want to be followed. Microsoft’s Internet
Explorer and Apple’s Safari both offer DNT; Google’s Chrome is due to do so
this year. In February the FTC and Digital Advertising Alliance (DAA) agreed
that the industry would get cracking on responding to DNT requests.
On May 31st Microsoft set off the row: It said that InternetExplorer 10, the
version due to appear Windows 8, would have DNT as a default.
Advertisers are horrified. Human nature being what it is, most people stick
with default settings. Few switch DNT on now, but if tracking is off it will stay
off. Bob Liodice, the chief executive of the Association of National Advertisers,
says consumers will be worse off if the industry cannot collect information
about their preferences. People will not get fewer ads, he says, “they’ll get
less meaningful, less targeted ads.”
It is not yet clear how advertisers will respond. Getting a DNT signal does not
oblige anyone to stop tracking, although some companies have promised to
do so. Unable to tell whether someone really objects to behavioral ads or
whether they are sticking with Microsoft’s default, some may ignore a DNT
signal and press on anyway.
Also unclear is why Microsoft has gone it alone. After all, it has an ad business
too, which it says will comply with DNT requests, though it is still working out
how. If it is trying to upset Google, which relies almost wholly on advertising, it
has chosen an indirect method: There is no guarantee that DNT by default will
become the norm.DNT does not seem an obviously huge selling point for
Windows 8—though the firm has compared some of its other products
favorably with Google’s on that count before. Brendon Lynch, Microsoft’s chief
privacy officer, blogged: “we believe consumers should have more control.”
Could it really be that simple?
26. It is suggested in paragraph 1 that “behavioral” ads help advertisers to
_______.
[A] lower their operational costs
among themselves
[C] avoid complaints from consumers
[B] ease competition
[D] provide better
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