The passage is mainly about ________.

试卷相关题目

• 1It can be inferred from the passage that a smart consumer should ________.

  A.think carefully about the benefits described in the advertisements

  B.guard against the deceiving nature of advertisements

  C.be familiar with various advertising strategies

  D.avoid buying products that have strong emotional appeal

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• 2The passage tells us that ________.

  A.sometimes advertisements really sell what the consumer needs

  B.advertisements occasionally force consumers into buying things they don’t need

  C.the buying motives of consumers are controlled by advertisements

  D.fire insurance is seldom a worthwhile investment

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• 3The reason why the bread advertisement is misleading is that ________.

  A.thin slices of bread could contain more calories

  B.the loaf was cut into regular slices

  C.the bread was not genuine bread

  D.the total number of calories in the loaf remained the same

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• 4Advertising can persuade the consumer to buy worthless products by ________.

  A.stressing their high quality

  B.convincing him of their low price

  C.maintaining a balance between quality and price

  D.appealing to his buying motives

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• 5It can be inferred from the passage that the author believes ________.

  A.Americans are more ambitious than people in other countries

  B.in many countries success often depends on one’s social status

  C.American businesses are more democratic than those in other countries

  D.businesses in other countries are not as competitive as those in America

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• 6The problem with the reading course as mentioned in the first paragraph is that ________.

  A.it is one of the most difficult school courses

  B.students spend endless hours in reading

  C.reading tasks are assigned with little guidance

  D.too much time is spent in teaching about reading

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• 7The teaching of reading will be successful if ________.

  A.teachers can improve conditions at school for the students

  B.teachers can enable students to develop their own way of reading

  C.teachers can devise the most efficient system for reading

  D.teachers can make their teaching activities observable

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• 8The word “scrutiny” (Line 3, Par

  A.3) most probably means “________”.A.inquiry

  B.observation

  C.control

  D.suspicion

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• 9According to the passage, learning to read will no longer be a difficult task when ________.

  A.children become highly motivated

  B.teacher and learner roles are interchangeable

  C.teaching helps children in the search for knowledge

  D.reading enriches children’s experience

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• 10The main idea of the passage is that ________.

  A.teachers should do as little as possible in helping students learn to read

  B.teachers should encourage students to read as widely as possible

  C.reading ability is something acquired rather than taught

  D.reading is more complicated than generally believed

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